Existing tools and integrations
Best for
Common needs that established software already handles well.
- Configure an off-the-shelf tool
- Connect the tools you already use
- Automate steps between them
CRM & business automation
Software and automationaround the way you work.
We help businesses cut repetitive tasks, connect the tools they already use and, where it makes sense, build software around their own processes.
01Problems we help address
Signs a process needs attention.
- 01
Repetitive manual work
The same steps done by hand every day or week.
- 02
Disconnected tools
Forms, inboxes and spreadsheets that don't share information.
- 03
Difficult lead follow-up
Enquiries that wait too long or are never followed up.
- 04
Limited operational visibility
No single place to see what's happening across the business.
- 05
Repeated data entry
The same details typed into several systems.
02Solutions
What we can build and connect.
Custom web applications
Browser-based tools built for a specific business process.
Dashboards and internal tools
One place to see and manage the information your team relies on.
Workflow automation
Rules that move information and trigger tasks without manual steps.
CRM and lead management
Capturing, routing and following up enquiries in a structured way.
Integrations between compatible systems
Connecting forms, email and third-party tools that provide a way to connect, such as an API.
AI-assisted workflows and process automation
Using AI tools for suitable tasks, such as drafting, sorting or summarising, where they genuinely help.
Technical consultation and planning
Mapping how work flows today, where software can help and what a sensible first phase looks like.
Web applications, dashboards and workflows built on established tools can be scoped directly. Integrations with specific third-party systems, AI features and anything that depends on another provider's API are confirmed during technical discovery.
03Solution fit
The simplest solution that works.
Custom software isn't always the answer. We recommend the lightest approach that meets the requirement.
Custom-built application
Best for
Processes that are specific to your business or not served by existing tools.
- Built around your workflow
- Combines several steps in one place
- Scoped and phased to manage cost
Often the right answer is a mix: existing tools for standard tasks, with a small custom piece where it adds real value.
04Our process
Understand first, then build.
01
Understand the workflow
How the process works today and who is involved.
02
Identify requirements
What's needed, plus constraints like tools, data and budget.
03
Propose a solution
A recommended approach with a clear scope.
04
Develop and test
Build in stages and test with real scenarios.
05
Support improvements
Adjustments and further phases as agreed.
05FAQ
Common questions.
Can you integrate the tools we already use?
Often, yes, if the tools provide a way to connect, such as an API or built-in integrations. We confirm what's possible for your specific tools during discovery.
How is a software or automation project priced?
It's quoted in GBP after discovery, often in phases so you can start small. Subscriptions to third-party tools, such as a CRM or automation platform, are paid to those providers.
Does every project need custom development?
No. Many needs are met by configuring existing software or connecting tools. We only recommend custom development where it's the better option.
Can you assess our automation needs before any development?
Yes. We can start with a review of your current process and recommend options before any build is agreed.
Need more than one service?
Done-for-you digital solutions coordinate your website, content, marketing, lead generation and automation through one partner, with the scope agreed around your goals.
Related services
06Next step
Describe the process you want to improve.
Tell us how the work happens today, which tools are involved and what's going wrong. We'll suggest a sensible next step.
We work with businesses across the UK.
Helpful to include
- The process or task involved
- The tools you use today
- The problem you want to solve
- Email:
- query@2by2tech.co.uk
- Phone and WhatsApp:
- +44 7787 150950
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